
Passion Flower

Myrrh
We are a Global Creative Studio and Food & Beverage Consultancy.
Embrace nature's wisdom. By reconnecting through our senses—sight, taste, touch, smell, and sound—we achieve wholeness

Geranium

Iris

Siberian Ginseng
The Herball creates transformative experiences through food, drink, scent, and genuine hospitality
Trusted
By The Best
































Development
We create innovative, impactful concepts, designing seamless operations, captivating menus, and bespoke service rituals tailored to your venue or event.

Education
With decades of expertise, we offer dynamic training programmes and workshops that nurture and retain talent, inspiring your team to thrive.

Ritual
We curate sustainable, culturally sensitive rituals through creating delicious food, drinks, scents, authentic stories, customized bottled serves, bespoke products, and specialty tea and coffee programmes.

Connection
We forge deep connections to local nature, celebrating plants, people, and places to create remarkable guest experiences.


Gamal El Fakih Rodriguez
Vice President of Operations (Luxury)
Marriott International
Current &
Recent
Projects
Nekajui - Ritz-Carlton Reserve - Peninsula Papagayo

The St.Regis Cap Cana

The Ritz Hotel, London

Range Rover House

Fallow & Roe

MakeReady Hotels

The St.Regis Riviera Maya

The Macallan

The St.Regis Aruba

BoF

Bab Samhan - The Luxury Collection


Grace Wales Bonner

Koula Michaelides
F&B Manager
The Ritz London
FAQs
Each concept development is unique, with different sets of costs and timelines, depending on your needs. We take time to listen to your brief before creating a detailed proposal once we have a better understanding of your project.
Drop us an e-mail to tell us about your project large or small.
Absolutely, we offer a range of services suited to your requirements, get in touch to learn more.
Yes we pride ourselves on the global network of suppliers we have built up over the years and we truly understand the potential challenges that you may face so we can support you through this process. This includes designing or optimising existing bars and service areas to ensure optimal functionality and the smoothest most profitable operations.
We do, we have strong global network of service and hospitality professionals and we can help you at every stage of the recruitment process and then ensure you retain your talent.
We have team and network of designers with years of experience developing and designing market leading collateral and designs for some of the best brands in the world.
Absolutely, it’s so important to connect the dots between the offering and your PR, marketing and social media strategies, we will work with your team to ensure you are projecting the right messages and imagery out into the world to attract and connect with your future clients and guests.
Yes we do, we work with luxury brands, wedding planners, educational centres, artists... anyone who would like to create some beautiful elevated rituals and stories for their guests. Do get in touch to learn more.
Still have questions?
If you have any questions at all, would like to collaborate or would just like to reach out, please do not hesitate.